Dubai government entities were evaluated on the Customer Happiness Index  for 2019, with the top performers being revealed on January 18th.

Customer Happiness

HH Sheikh Hamdan Bin Mohammad Bin Rashid Al Maktoum, Dubai Crown Prince and Chairman of Dubai Executive Council announced the results on twitter. As the average index was 85.2 he urged all entities that scored below average in the Customer Happiness Index to submit development plans for their programs and services over the next two weeks.

He said, “I will personally follow up on progress reports.”

Sheikh Hamdan Bin Mohammad Bin Rashid Al Maktoum
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Let us work together to make Dubai the happiest cities in the world

He also added:

His Highness Sheikh Mohammad Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, has laid down an essential approach for government action. Ensuring the happiness of people is a top priority. Let us work together to make Dubai the happiest cities in the world as His Highness desires.

I call upon all Government entities to continue to improve their efforts, keep pace with the aspirations of customers in accordance with the best international standards and practices. Performance indicators help us monitor the level of progress in government departments, and I personally and closely follow up on the work progress in various sectors of Dubai government. I review reports periodically to guarantee that there are no obstacles in the way of achieving our goals. We must redouble our efforts to reach our potential and secure the happiness of all citizens, residents and visitors. Our ultimate goal is to consolidate the concept of happiness of customers at our government entities. To that end, we will publish the results annually”.

Sheikh Hamdan Bin Mohammad Bin Rashid Al Maktoum

Dubai Government Excellence Program

The end goal is to reach 100 per cent. All entities received a lower-than-average evaluation should formulate development plans that depend on taking customer feedback into consideration and keep pace with their aspirations to upgrade their customer service system immediately after receiving performance reports. They must take into account the strategic goals set by the leadership to enhance the UAE’s competitiveness reputation.

This is a further step for the Dubai Government Excellence Program.